The "2006 MTV Video Music Awards" will return to New York City. The 23rd annual awards show will air live from Radio City Music Hall on Thursday, August 31st at 8PM (ET/PT).

"The VMAs are always the biggest party of the year and in 2006 we will take the show to unprecedented levels with fans interacting with music and stars through every single screen of MTV," said Christina Norman, President, MTV. "The 2006 VMAs will take advantage of the new ways the MTV audience is connecting with entertainment -- broadband, wireless, online -- these additional platforms will make this year's show even more interactive and engaging, beaming the insanity directly to fans."

Mayor Mike showed the network some love:

"We are proud that MTV has made New York City its home for the past 25 years, and once again has selected the Big Apple as host for the 23rd Annual MTV Video Music Awards," said Mayor Michael R. Bloomberg. "An event of this magnitude and cultural importance will generate tremendous media exposure and with the thousands of visitors expected will yield a positive economic impact projected in excess of $25 million."

And, that cash is just on the booze at the after parties!